Having designed hundreds of logos, we are experienced in the process of researching, planning, sketching and creating brands and knowing exactly what is professional and what is not.

• A professional business should look professional.
• To make it memorable keep things simple.
• A well-designed logo should be timeless.
• Every typeface has a personality, find a font that is truly appropriate for the business.
• Choose color combinations for your logo that work well with your entire brand.
• Your logo should be effective without color – if it doesn’t work in black, it doesn’t work in color.
• Versatility is important – your logo should work in both vertical and horizontal format.
• It should be scalable to work even when just an inch in size.

We have learned that small businesses really need more than just a logo. They need a consistent image in many formats. A logo is the starting point of your whole corporate image – it should reflect the time and thought gone into designing it.

A great logo can provide a company with success.