The classic game that has entertained families of players for decades has a new Lady on board. The feline token will join the wheelbarrow, shoe, race car, top hat, thimble, Scottie dog and battleship in the Monopoly game.

Decades of history aside, let’s just say you’re a 9 year old girl. Are you going to pick an old shoe as your token? I think not, maybe if it were a high heel shoe. So what’s next, rock-paper-scissors with your brother for the Scottie dog? Dad takes the race car or the top hat, they’re both pretty cool. Mom likes gardening – she’ll take the wheelbarrow, and Grandma happily settles for the thimble. The cat is a triumph for little girls everywhere, as players are as passionate about their token, as they are for the game.

Hasbro’s savy brand campaign successfully used social media in a fun and creative way, asking consumers to vote on retiring one Monopoly game piece (the iron) and replacing it with something new. The options for the new piece also included a robot, guitar, helicopter and diamond ring.

With fan participation from over 120 countries, the campaign proved to be a winner.

Looking for an original graphic tee? Or have and idea of your own? Then shirt.woot.com is the place to shop and create.

Every week Woot holds a design competition called the derby. After the derby theme is announced on a Thursday, submissions can be posted starting the next day. A week later the voting and posting of your comments begins, the winning shirt designs are then available for purchase the following week. By signing up for Woot’s Daily Digest you can see the latest tee for sale every morning in your inbox.

I have entered the race twice for fun. It’s very exciting when people from all over the world began casting their votes. While I wasn’t a winner either time, we have some other great winners hanging in our closets.